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Management Principles

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Enhance our R&D skills and be responsive to quick development.

Implement international corporate management system

Fully deliver SYM's brand values to our customers and increase our profit makings.

Sangyang Industry Co., Ltd. (Sanyang) was founded in 1954 in Taipei, Neihu and initially started as a bicycle generator lights manufacturer. At that time, Sanyang sat in a small old 100m2 office with only 10 employees. Throughout the past 50 years, Sanyang, by constantly reminding itself to follow under the guidance of divined spirit of diligence, has managed to come to where it stands now - an internationally-recognized organization with solid foundation of leading technologies, professional experiences and 2400 employees dispatched worldwide.

Considered as the pioneering manufacturer in Taiwan's motor vehicle industry, Sanyang is the first and so far the "only" company who makes both motorcycles and cars. From its core business function as a vehicle production company, Sanyang, along the years, has also accumulated a vast range of important assets such as customers who are fond of Sanyang's motorcycle (SYM) products, wide marketing channels, management professionals, and well-established international relations across the globe.

Moreover, in order to fulfill the mission of bringing superior products to the society where it serves, Sanyang plans to set off Taiwan as the business headquarter to monitor and deploy resources over its production bases in Taiwan, China and Vietnam. The ultimate goal is to become a company that is "globally localized" (orders from Taiwan, shipping from local production sites). By strategically utilizing resources efficiently, Sanyang hopes to endeavor its goal of becoming the top 10 global motorcycle manufacturers in the near future.

In automobile business, Sanyang aims to strengthen the international brand image of its strategic alliance - HYUNDAI Korea. Since Sanyang not only regards HYUNDAI, as its best business partner in the global frontline but also sees itself casting an important role in HYUNDAI's ambition to build a world-class reputational brand, the goal for Sanyang by year 2010 is to be the top 3 automobile makers in the domestic market.

Next, Sanyang will actively participate in expanding overseas market and building a rich and complete global system network of R&D, production, marketing and service in order to gain international recognition. Meanwhile, for the domestic automobile market, Sanyang will try to strengthen HYUNDAI's market competitiveness and increase its market share with strong determination to endeavor a better future.

Achievements

Established 100% independent motorcycle R&D capability and became the most technically autonomous motorcycle company in Taiwan , changing from a technical importer to a technical exporter. Strategically deployed Taiwan as the global operation headquarter to further development and expansion into Mainland China and ASEAN regions. There were up to 86 independently R&D motorcycle models, and SYM was awarded the highest 3% product incentive reward within the industry by the Ministry of Economic Affairs for independent R&D models.

The only company in Taiwan equipped with automobile and motorcycle development moulds, tools and specialized processing machinery with automatic welding capability, and is already exporting large size moulds for car engines and mechanical processing equipment to overseas car manufacturers. Our competitiveness in technology and cost has been recognized internationally.

Adhered to Taiwan 's Green Environmental Preservation policy to produce world class recognized anti-pollution technology.

First one to complete the development of automated laser welding equipment for car door panel and enabled the equipment into production at the same time.

Managed a self-invented automatic car body welding production line into operation.

First in Taiwan and in the world to break through production technology to apply ceramic cylinders used in special racing vehicles on all SYM scooters. Production now exceeding 260,000 units.

Successfully incorporated motorcycles with electronic fuel injection system (EFI) that were originally used only on automobiles and received the "Super low pollution vehicle" certification from the Ministry of Environmental Protection Administration. The EFI system application on motorcycles signifies a new technological breakthrough in the industry, while SYM became the leading manufacturer in producing the most number of scooters with EFI system worldwide.

Along with the evolution of automobiles using 4 valve engines as a threshold, we have been able to complete the development of 4 valve motorcycle engines and incorporate the engines on real products. The accumulated production of EFI engine motorcycles has exceeded 150,000 units as the winning 4-valve scooter manufacturer in the world.

Capabilities

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100% independently researched and developed products ranging from light-weight scooters to heavy recreational bikes, street motorcycles, electric mobility vehicles, Go-Karts, ATVs (All Terrain Vehicles) and general purpose engines.

Car exterior design and industrial product styling design and manufacturing.

Develop and manufacture a variety of starter motor moulds and mechanical processing equipments.

Design/planning/manufacturing capability of automatic production equipments for motor vehicle industry.

Design and manufacture moulds and mechanical equipment for 3C industries.

Future Vision

Withstand the core belief of "Green Earth & New Technology Dynamics" and endeavor to enhance technological ability for environmental preservation and meeting the mobility needs of society.

Scale of the R&D center will expand from 350 employees to a team of 500 professionals in 5 years, with an investment exceeding 10 billion NTD and a production worth of 80 billion NTD, as the biggest R&D center in South East Asia

Actively invest in manufacturing high capacity motorcycle and to be on par with Japanese manufacturers for the next 3 years.

Creation of a green earth with virtues of humanity and knowledge economy and through continuous innovation and dynamic power.

In time to provide new and low-cost design products that favor the taste of customers.